outdoors rental service group project

As a group project for Swedish Camping as a main client, Hajk is an outdoor equipment rental and inspiration service concept. Through an app the customer can book different camping packages, get sent home a booklet with information and inspiration for camping in their desired area, pick up and return camping gear etc. the main goal of the service is to get customers to more easily out into nature, by simplifying the initial planning and packing stage as well as the need to own the gear if camping is not a frequent activity.

As part of this project I made small animations and the presentations to show to the client, as well as a few illustrations that were inside the booklet.

booklet cover

service cycle

backpack illustration

tent illustration